The Laws of Member Connection Enrollment Through Lifetime Loyalty DVD

Workout Videos Presents: The Laws of Member Connection—Enrollment Through Lifetime Loyalty Workout DVD - The Laws of Member Connection—Enrollment Through Lifetime Loyalty presents a comprehensive framework for profitably managing a commercial health club and delivering an extraordinary member experience. The DVD features concepts that are discussed in a thorough and inclusive manner in order to highlight a professional results-oriented approach to sales, service, operations, management, and leadership. The DVD focuses on the key steps involved in operating a modern-day health club in a competitive environment. Among the topics covered: designing the member experience, enrollment, on-boarding, connection, intervention of at-risk members, and loyalty. Produced in cooperation with the International Health, Racquet and Sportsclub Association (IHRSA). Affiliation: Bill McBride, Club One, Inc. (2008) (74 mins.)