Franchising and Fitness DVD

Workout Videos Presents: Franchising and Fitness Workout DVD - Franchising is being employed by more businesses than ever before. Statistics indicate the success rates of franchising tend to be much higher than those of starting an independent business. Franchising and Fitness provides an overview of the process of becoming a franchise owner and how to evaluate and find the right one. The DVD is also designed for fitness professionals who are considering franchising their own business—whether or not franchising is an appropriate option for their business, and if so, how the process of franchising is done. Among the topics covered: what is franchising, franchising vs. licensing, basics of franchise law, why buy a franchise, and franchising your business. Produced in cooperation with IDEA Health & Fitness Association. Affiliation: Lisa Druxman, Stroller Strides® (2008) (101 mins.)