Building Your Brand in the Community DVD

Workout Videos Presents: Building Your Brand in the Community Workout DVD - Building Your Brand in the Community explains how personal trainers can create excitement and curiosity around their group-exercise programming. The DVD reviews outreach strategies, partnership opportunities, and word-of-mouth campaigns that don’t need a budget. The DVD also details how personal trainers can enhance their reputation in the community as a leader in fitness and attract clients to their group-exercise activities. Among the topics covered: your program, your outreach strategies, and your retention tools. Produced in cooperation with the IDEA Health & Fitness Association. Affiliation: Amy Boone Thompson, Stroller Strides® (2008) (70 mins.)